Welcome to PremiumSpaResorts

Wellness inflation is in full swing. Both in the European and in the remote destinations, more and more family businesses and group companies are investing in the Wellness and Spa offering segment. The result is a vast variety of hardware and software quality, unmanageable supply and increasing price erosion. The many certification attempts also bring no clarity for the consumer and offer the hotels little profiling possibilities or actual competitive advantages. The core markets are massively advertised by all providers, a massive cutthroat competition with corresponding price erosion is already taking place.

The most outstanding international wellness resorts form an internationally operating marketing cooperation under the umbrella of the

PREMIUM SPA RESORTS with the following destinations:

•      Use of the registered trademark Premium Spa Resorts
•      Communication of the leader position
•      Brand building and brand care
•      Consolidation and expansion of the high quality level
•      Enforcement and consolidation of the above-average price level
•      Targeted image advertising in the core markets
•      Development and promotion of new markets and
•      Use of the "First mover effects"